Sola Business Valley – An inspiring concept and visual identity for a vibrant business community.
Bolder participated in creating a new look and concept for Sola Business Valley that reflects the area’s unique features and envisions it as a hub of business activity in the heart of Espoo. This comprehensive rebranding and visual identity project drew inspiration from the world’s most dynamic business communities, such as Silicon Valley, bringing an energetic and community-driven atmosphere that resonates with the needs of modern businesses.
The visual identity is based on the organic shapes of valleys and gorges – these natural forms inspire the flowing lines and earthy tones that create a tranquil yet inviting ambiance. Bolder was responsible for updating the concept and visuals, with a focus on the dynamic and communal aspects of the spaces.
This design philosophy is expressed in Sola’s flexible workspaces and comfortable meeting areas, fostering interaction and collaboration between businesses.
The result is a modern and visually appealing environment where spatial solutions and branding blend into a vibrant whole, reinforcing Sola’s position as a unique business community. Sola’s diverse services, such as the Sola Club, support business needs by offering inspiring and energizing spaces for work and relaxation. Energy-efficient and sustainable solutions ensure that the space caters to environmentally conscious companies while inviting businesses in the area to create a collaborative work environment where inspiration and innovation thrive.