Concept development

Based on data and behavioural trends, we create innovative development directions – for projects ranging from smaller sub-components to regional development projects. We assess the development potential of the site in comparison to the market and customer need.

• As part of concept development, our service range includes:
• Market analysis and customer research
• Participatory workshops and interviews
• Positioning
• Brand strategy
• Design strategy
• Service and facility concepts
• Feasibility calculations
• Development project phasing