Completed in 2018, Fredriksberg A is a modern destination with a bold, rugged personality. Located in Helsinki’s inner city, in the vibrant and trendy Vallila district on Konepajankuja, the setting gives the property its distinctive atmosphere and a unique range of services and connections. At Fredriksberg A, work and leisure, culture and startup energy, modern in-house services and a rich urban culture all come together.
Bolder designed a brand identity for Fredriksberg A that reflects its atmosphere and location — relaxed and daring, yet approachable. The new visual identity has been implemented across the property’s website, marketing materials and physical signage, as well as in brand-aligned marketing imagery. The brand draws inspiration from Brooklyn and its historical industrial areas that have evolved over time into trendy creative hubs, residential areas and parks — much like Konepaja itself.
At Fredriksberg A, creativity and a passionate joy of working are free to flourish. It is a place where workdays are engaging and effortlessly relaxed. The property offers a unique selection of office spaces, coworking areas, and meeting and conference rooms suited to a wide range of moods and needs.